Peter Vovsha will be joining our R&D team to help establish and develop travel modeling methodologies for inclusion in INRO software. Peter has spent the majority of his career advancing travel modeling theory and practices and has numerous publications in such fields as discrete choice models, regional model system design, and behavioural research.
He is internationally recognized for his development of original modeling constructs such as cross-nested logit model, activity-based models with intrahousehold interactions, original methods for incorporation of travel time reliability, novel methods for population synthesis, and recently, addressing new forms of mobility such as Autonomous Vehicles, which are applied on a global scale. He has led the conceptual design and was at the forefront of pioneering practical applications of advanced activity-based and tour-based travel models for such major cities as New York, Atlanta, San-Francisco, Phoenix, Chicago, Los Angeles, Columbus, Cincinnati, San Diego, Jerusalem, Montreal, and Ottawa. He has been intensively working in the fields of road pricing, travel time reliability, and integrated microsimulation models, by managing large-scale research projects for the US Transportation Research Board (TRB).
"I am really excited to join the INRO team with an important mission to enable the development of complete travel model systems, building on INRO's leading network modeling and visualization products, that address all the challenges and opportunities of the new mobility era. I have always valued INRO’s expertise and their willingness to adopt new technologies. I look forward to interacting with all of our users and helping them in advancing travel modeling practices and technology."